Good clean fun.
With everyone wanting to be the next Joanna Gaines, cutting through the noise and remaining true to herself was a challenge for owner, Julie Perkins. Her goal was not an HGTV show or deals with Target. With that in mind, I worked with her to create a brand that was approachable, easy and balanced while still relevant to interior design.
Art Direction
Brand Identity Development
Copywriting
Graphic Design
Illustration
