My time at Blue Heron was filled with a lot of new: new type of client, new terminology and new scope of work. As the Branding/Marketing Manager of this Las Vegas luxury homebuilder, I was responsible for the look and feel of all marketing collateral. I created direct mail campaigns, flyers, social media graphics, email templates and so much more. Along with the design work, I worked with vendors such as architectural photographers, sign companies, public relations agencies and more.
Art Direction
Brand Identity Development
Copywriting
Graphic Design
Photography Direction
Web Design Direction